Social Media Marketing

Your social presence can be more important than your website. Reach Digital will leverage social media to build you audiences, accelerate campaign reach, and measure online to offline engagements.

Getting likes and follows is fine, but where’s the ROI?

The rise of social media is somewhat of a double-edged sword.

On the one hand, it’s fantastic that platforms like Facebook, Twitter and Instagram have allowed brands to connect with their customer base, sometimes in extremely engaging & creative ways.

On the other hand, the race for simple metrics such as likes, shares and follows has become so intense that a lot of businesses with an active social presence miss the mark when it comes to valuable marketing measurement.

At Reach Digital, we’ve got nothing against increasing likes, seeing more shares and finding more followers. After all, a core aspect of social media marketing is helping you connect & engage with your core customer base.

But the core difference with our agency: we don’t consider social a success until it extends to qualified traffic, leads and sales.

We spend time dissecting and diagnosing your social data in order to understand every intricacy of your audience and go beyond building just likes and shares.

We leverage the power of social media marketing, content and opportunity for direct customer engagement to develop and track goals that actually contribute to your business objectives.

We manage & maintain ad campaigns and boosted posts that target your audience based on interests and demographics – and that are geared to move the needle on your core business objectives.

We monitor your core social channels for mentions of your brand, leveraging the positive and addressing the negative by responding strategically.

We create and manage your platforms & profiles, keep your audience engaged & informed, and work to drive traffic from the moment of social discovery.