eCommerce & Website Development
eCommerce & Website Development
To say eCommerce is the future of shopping is to admit you’re still living in the past. Websites have essentially become a requirement for any brick & mortar business operating in 2022 but many successful businesses today do not even have storefronts as they operate solely online. Reach Digital has a Team of specialists capable of building high-performing websites and eCommerce websites.
Adoption rates may have started out slow, but on the whole, businesses both big and small have been making online sales a mainstream aspect of their operations. Long before mobile became the dominant device, everything we did was broadcast across Social Media. Some companies even built their entire business on this model. In 2022, however, just like having only one Social profile, having just a website is not enough. Customers utilize a variety of online platforms to make informed purchase decisions.
Having a website is a good start and certainly serves as a necessity for any business, but Reach Digital can help you unlock your full online presence with a comprehensive digital strategy!
Responsive, Interactive Websites for Every Device
User Experience & SEO For New & Returning Visitors
Customizable Templates or Proprietary Designs
We Build Branded, Optimized eCommerce Stores for Businesses of Every Size
With content management platforms like Shopify and BigCommerce offering simple, customizable options for eCommerce, you’d be hard-pressed to find any organization in the business of sales – whether it’s small-time local or big-time international – without a digital retail presence.
The problem is, a lot of them miss the mark when it comes to a properly optimized online store that offers a smooth, satisfying customer experience, minimizes abandonments and maximizes sales.
At Reach Digital, our approach to eCommerce involves a multi-step process that factors in site-wide optimization, user-friendly design and the mobile market to create a simple, straightforward shopping experience that prioritizes sales.
What Goes Into a New Website
Whether you’re just launching your online store or are looking to revamp your existing one, here are some of the benefits of building an eCommerce website with our best practices:
Focus on SEO
We’ll audit your entire site, right down to each individual product image, and make sure it’s fully optimized for search so you get found for the keywords related to your products – especially those with buying intent.
Testing for Maximizing Conversions
We’ll run split tests to determine the on-page elements that maximize conversion rates, from button colours to product copy.
Cross-Device Functionality
Like eCommerce, mobile-first thinking is no longer the future, it’s now. Reach ensures your store is 100% functional for the increasing numbers of users who browse & buy entirely by phone.
Review Management
No good eCommerce store is without an emphasis on user reviews. We’ll create processes that help you get them, with protocols that help us address both negative & positive feedback.
Local SEO
From stores with a single location to nationwide chains, if you’re looking for local traffic, we’ll emphasize local optimization to drive visits & sales from all of your key geographical markets.
